OUR SERVICES

WEBSITE WIREFRAMING & INTERACTIVE PROTOTYPING

The website wireframes we produce as part of any digital project go far beyond what you might be accustomed to. Cast aside any impressions you have of hand-drawn, rough sketches – at BGN, the reality of what we actually present to you as a "wireframe" is often very different.

What Does Mobile App Prototyping Involve?

Wireframing for us is interactive mobile app prototyping, creating fully interactive wireframes with your target audience and user base in mind.

In interactive prototyping, much like traditional wireframing, we have the goal of creating a simple, intuitive interface which can be quickly mastered by users. As the app is visually stripped down, you get the best idea of what’s involved based purely on function and user interactivity. As always, this is then tentatively user tested both by BGN, and even by your internal team too.

 

Interactive Wireframe Design at BGN

Our interactive wireframes are supplied as both PDFs and Marvel links, which we circulate internally and encourage you to do the same – starting the user testing process in earnest, and already beginning to get a feel for the speed and usability of the core navigation. We’ll also be reviewing the hierarchy of information presented during the mobile app prototyping process. With your help, we’ll evaluate how this tallies with your KPIs and brand goals. Amendments are made throughout the process until you’re completely satisfied with the interactive wireframe design.

Once the interactive prototyping stage is completed and our wireframes are signed off, we begin design and development. We continually review and refine the design and building based on the following:

  Speed and performance
  Regression testing
  UX journey
  Technical specification functionality
  Form submissions
  Checkout process including voucher codes, upselling and dropped baskets

We understand that your website needs to be as functional as it is engaging, which is why we’re so passionate about mobile app prototyping to an exceptionally high level. Each stage of the process is carefully considered and evaluated, and we won’t move onto the next step until we get the go-ahead from you and your team.

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