Why invest in print design?
Digital campaigns work best when they’re regularly updated to reflect current trends. Print, on the other hand, leaves a lasting impact. This isn’t restricted to brochures or business cards either. It also applies to stationery, liveries, decorative vinyl, packaging and point-of-sale assets.
Done right, print conveys quality, personality and value all within a single asset. But it really comes down to one question: how much are you willing to invest in the process?
Print isn’t a medium that you can bootstrap. Your level of investment dictates whether your marketing is ignored or earns prime place in waiting rooms or on your customers’ desks.
Great print pays for itself multiple times over, thanks to a typically longer life cycle than digital campaigns.
What is our print process?
Our print process is split into two parts: thinking and doing. Thinking starts with a workshop, where we improve our understanding of your brand and outline all communication objectives. Once we’re on the same page, we start doing.
Doing kicks off with us creating concepts based on your aims. We send these to you for your approval, allowing you to choose one and shape the direction for the rest of the project.
From here on out, our team will regularly consult you on the designs and suggest ways to further enhance them.
Finally, you’ll be presented with a series of finish options that fall within your budget.