OUR SERVICES
Packaging Design
Packaging is the primary physical brand touchpoint that your customers come into contact with. More and more brands are realising that investment in packaging design can be the difference between their product flying off the shelves, or slowly being withdrawn from them.
WHAT does our process involve?
Packaging is one of our major strengths at BGN, having undertaken a number of projects from the cheese and yoghurts lining supermarket aisles through to the personal care products you see in major high street stores.
Our process begins with a thorough understanding of your brand gained from one of our branding workshops, and subsequent strategy write-ups, we explore a number of packaging concepts, all presented to you and supported with full reasoning for why we think it would be a good fit for your brand.
Once we have presented these concepts to you, it will become immediately clear which routes are and aren’t worth pursuing – some may not be feasible for your chosen printing partners, some may not fit into your budgets, and some may be more high concept than you were expecting. This leaves us with two or three packaging concepts ready to be fleshed out and mocked up to give greater context to them. Once you’ve chosen a singular packaging concept, we’ll produce print-ready artwork and send directly to your printer or to one of our printing partners.
More ways we deliver brands
projects
MARK HILL – STYLE ADDICT RANGE
You only have to step have a quick glance around a Boots store to catch a glimpse of the brightly coloured pink and orange brand, Mark Hill. Over the years they had become known for this vibrant colour palette along with their approach to being at the forefront of trends. Our brief was to create a vision for the brand and new packaging designs that would modernise it and help create stronger bonds between the brand and their customers.
LANCASHIRE FARM
Lancashire Farm is a yogurt brand that has gone from strength to strength since we designed their new brand identity. Having identified a new USP of being completely Free Range, the brand tasked BGN with refreshing their packaging design to communicate it on supermarket shelves.
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Think we're the perfect package?
Give us a few details if you would like us to get in touch about your brand's next packaging project.
NEXT SERVICE - CAMPAIGNS
Ideation and execution of successful campaigns across a range of channels, to make sure your brand continues to build momentum.
Think we're the perfect package?
Give us a few details if you would like us to get in touch about your brand's next packaging project.