To set the standard in the online store management sector.
Amzigo was founded by tech entrepreneur James Simcock. The ambition is to help make Amazon store management easy and affordable for everyone and to give sellers everything they need to succeed on the platform, no matter where they are in the world.
The key aims were to increase subscribers and to showcase how Amzigo adds commercial value. Using the existing logo and the master brand colour, purple, as a foundation, we were tasked to elevate these elements and create a suite of distinctive brand assets to roll out across the website and launch campaign.
The use of Z-depth and dimensional layering enhances clarity in selling on Amazon by bringing UI cards and key benefits to the forefront. This sense of depth not only improves visual hierarchy but also reinforces the platform’s intuitive design.
The colour palette taken from the initial brand work comes to life with animated gradients and a choice of light and dark modes. Bespoke UI cards have been created to showcase the software’s key features in a clear, engaging, and user-friendly way.
“ I was conscious that I needed to partner with an agency which understood our ambitions and could create a brand and website that stood together, were engaging and a true reflection of us. BGN has met that challenge head on with many of their design elements seamlessly transitioning into the application build.”
Founder