UX And UI Design

We will spare you a lecture on why any digital design agency should, really, be a UX design agency – the two should be synonymous with one another. UX, interface and interaction design and testing should be a given, and at BGN it absolutely is.

This is why we don’t call ourselves a UI or UX design agency – we don’t think we need to. UX and digital design are one and the same, and we begin user experience testing at the prototyping stage.

We develop interactive wireframes with your target audience and userbase in mind, working to create a simple, intuitive interface which can be quickly mastered by users, before tentatively testing to make sure our proposed designs work in practice as well as in theory. These wireframes aren’t anything like what you might be expecting, they are much more fully featured – supplied as PDFs and interactive Marvel links to allow you to circulate them and test internally alongside us.

With these prototypes signed off, we begin design and development, but never stop testing the following elements of the typical user experience

  • Speed and performance
  • Regression testing
  • UX journey
  • Technical specification functionality
  • Form submissions
  • Checkout process including voucher codes, upselling, dropped baskets and so on

Any bugs found during this testing are logged, fixed and used to continually refine the design and build right up to deployment.


Before starting any project, no matter what scale or scope of project, we establish a clear strategic direction before starting any design or development. In doing so, everything we produce sits perfectly in line with your brand message, and as such, stands the best chance of helping you achieve your business goals.

Strategic design
With a clear brand strategy in place, we put pen to paper designing brands and digital solutions that balance our creativity and intuition with your business goals. In doing so, we bring your brand strategy in line with your business strategy, and vice versa.

The solutions that we design are specifically engineered to appeal to your current and ideal customers, first and foremost. We determine our success in this endeavour by the extent to which we transform your bottom line.


Ecommerce website for Drella. A new arts project and events company.

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